Under the Patronage of HRH the Governor of Al Madinah Region TDF Launches “Discover Beyond Al Madinah” to Unlock Tourism Investment Opportunities

Under the patronage of His Royal Highness Prince Salman bin Sultan bin Abdulaziz, Governor of Al Madinah Region and Chairman of the Madinah Development Authority, the Tourism Development Fund (TDF) – the national enabler of Saudi Arabia’s tourism sector – will host the “Discover Beyond Al Madinah” tour on October 13, 2025, at Al Madinah Municipality Hall, in partnership with the Madinah Development Authority.

The tour is part of TDF’s nationwide Discover Beyond series, designed to showcase the Kingdom’s diverse tourism potential and highlight distinctive investment opportunities in every region. In Al Madinah, the program will spotlight the city’s unique spiritual, cultural, and economic assets while presenting TDF’s range of direct and indirect financing solutions, along with non-financial support programs provided through TDF Grow - the Fund’s dedicated arm for entrepreneurial support - to empower entrepreneurs and start-ups.

Bringing together senior government officials, private sector leaders, investors, and entrepreneurs, the event will feature panel discussions, presentations on Saudi Arabia’s National Tourism Strategy, and inspiring success stories from businesses that have benefitted from TDF’s Tourism Empowerment Programs.

An accompanying exhibition will create an interactive platform for participants to explore tailored financing solutions, engage in one-on-one advisory sessions with TDF experts, and connect with ecosystem partners committed to enabling sustainable tourism growth.

“Discover Beyond Al Madinah” builds on previous successful editions in other regions and reflects TDF’s mission to stimulate tourism investment, empower the private sector, and contribute to economic diversification, all in line with Saudi Vision 2030 and the National Tourism Strategy.